4 Tips for New Food Bloggers
The great thing about the internet is that it allows everyone to explore their passions and document their progress. Many people enrolled in culinary arts programs aspire to gain a following as a food blogger. Since there are countless food blogs out there, it’s important to get your blog to stand out from the crowd. Here are a few tips for beginning food bloggers so their culinary arts journeys can reach as many people as possible:
1. Make it look good
Aesthetics are everything when it comes to blogs. Nobody is going to spend a lot of time on a blog written in Comic Sans and nobody is going to take the time to find their way around a sloppy webpage. Dedicate the time necessary to take pleasing photos of your process and finished products. Design a clean layout that’s easy for people to navigate. Organize it in a way that makes sense and allow readers to search for specific recipes they need. Go over each recipe with a fine-tooth comb to ensure it’s free of typos and be sure they are all formatted the same way. Taking just a few extra minutes on each post is the best way to make sure you have a blog that’s pleasing to the eye.
2. Do your research
While it’s important to have your own editorial voice, it’s also crucial to learn about your blog’s audience. Who do you want it to appeal to? Observe other food blogs with a similar voice and audience and apply what you learn to your own blog. Read other blogs that don’t have anything to do with food. Determine what is is that you want your blog to accomplish and figure out what you do and don’t like about other people’s webpages. You can also use Google Analytics to find out who your audience is and what else it is that they search for.
3. Network network, network
Luckily, networking online with other food bloggers is more of a support system than an uncomfortable forced chat session, like it is in the professional world. Leave insightful comments on other food bloggers’ pages and they’ll likely come back to your page and do the same. You’re getting your name out and getting to know other bloggers. This also extends you blog’s reach by allowing visitors of that blog to see your name and link.
4. Don’t get discouraged
Building up an audience takes time! Don’t get discouraged if it takes weeks or even months for traffic to come to your page. Naturally, the more content you have, the more opportunities readers will have to come across your page. A successful blog doesn’t happen overnight, and the best method of getting more viewers is to just stick with it. You’ll be happy you did.